{"id":2469,"date":"2022-06-20T12:14:19","date_gmt":"2022-06-20T12:14:19","guid":{"rendered":"https:\/\/blogs.ua.es\/uatv\/?p=2469"},"modified":"2022-06-20T12:14:19","modified_gmt":"2022-06-20T12:14:19","slug":"retail-marketing-una-vision-en-espana-modulo-0","status":"publish","type":"post","link":"https:\/\/blogs.ua.es\/uatv\/2022\/06\/20\/retail-marketing-una-vision-en-espana-modulo-0\/","title":{"rendered":"Retail Marketing. Una visi\u00f3n en Espa\u00f1a. M\u00f3dulo 0"},"content":{"rendered":"<p>Este curso sobre Retail Marketing se centra en analizar la estrategia minorista a trav\u00e9s de una visi\u00f3n en Espa\u00f1a. Para ello, en primer lugar se realizar\u00e1 una introducci\u00f3n a la situaci\u00f3n macro y microentorno del sector del retail espa\u00f1ol. A continuaci\u00f3n se describe qu\u00e9 es el retail y cu\u00e1les son sus funciones. Y, como n\u00facleo del curso, se analiza el proceso de desarrollo, implementaci\u00f3n, evaluaci\u00f3n y control de la estrategia minoristas. Se analizar\u00e1n tambi\u00e9n los aspectos a tener en cuenta en toda decisi\u00f3n minorista. Todo ello se ejemplificar\u00e1 a trav\u00e9s de casos reales de decisiones tomadas por empresas que operan en el mercado espa\u00f1ol.<br \/>\n <iframe src=\"https:\/\/vertice.cpd.ua.es\/116225?iframef=1&vrtapp=blogsua\" style=\"display:block; width:610px; height:343.125px;\" frameBorder=\"0\"  scrolling=\"no\" allowfullscreen>iframes no soportados en este navegador<\/iframe> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Este curso sobre Retail Marketing se centra en analizar la estrategia minorista a trav\u00e9s de una visi\u00f3n en Espa\u00f1a. Para ello, en primer lugar se realizar\u00e1 una introducci\u00f3n a la situaci\u00f3n macro y microentorno del sector del retail espa\u00f1ol. A continuaci\u00f3n se describe qu\u00e9 es el retail y cu\u00e1les son sus funciones. Y, como n\u00facleo [&hellip;]<\/p>\n","protected":false},"author":4518,"featured_media":2468,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[676],"tags":[2370159,2370172,2370149,2370170,2370171,2370168],"class_list":["post-2469","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categoria","tag-aplicacion-de-la-estrategia-minorista","tag-desarrollo-de-la-estrategia-minorista","tag-funciones-minoristas","tag-macroentorno-minorista","tag-microentorno-minorista","tag-preguntas-de-repaso-sobre-retail-marketing"],"_links":{"self":[{"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/posts\/2469","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/users\/4518"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/comments?post=2469"}],"version-history":[{"count":1,"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/posts\/2469\/revisions"}],"predecessor-version":[{"id":2470,"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/posts\/2469\/revisions\/2470"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/media\/2468"}],"wp:attachment":[{"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/media?parent=2469"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/categories?post=2469"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/tags?post=2469"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}