{"id":3186,"date":"2022-07-01T11:42:30","date_gmt":"2022-07-01T11:42:30","guid":{"rendered":"https:\/\/blogs.ua.es\/uatv\/?p=3186"},"modified":"2022-07-01T11:42:30","modified_gmt":"2022-07-01T11:42:30","slug":"tema-2-del-publico-destinatario-al-eje-de-comunicacion","status":"publish","type":"post","link":"https:\/\/blogs.ua.es\/uatv\/2022\/07\/01\/tema-2-del-publico-destinatario-al-eje-de-comunicacion\/","title":{"rendered":"Tema 2. Del p\u00fablico destinatario al eje de comunicaci\u00f3n"},"content":{"rendered":"<p>En este tema nos centramos en tres de los elementos clave del brief creativo: el target, los objetivos de la creaci\u00f3n y el eje de comunicaci\u00f3n.<br \/>\n <iframe src=\"https:\/\/vertice.cpd.ua.es\/178147?iframef=1&vrtapp=blogsua\" style=\"display:block; width:610px; height:343.125px;\" frameBorder=\"0\"  scrolling=\"no\" allowfullscreen>iframes no soportados en este navegador<\/iframe> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>En este tema nos centramos en tres de los elementos clave del brief creativo: el target, los objetivos de la creaci\u00f3n y el eje de comunicaci\u00f3n.<\/p>\n","protected":false},"author":4518,"featured_media":3185,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[246],"tags":[2271,1723223,2370100,2370148,2370534,2370096,2370533,2370532],"class_list":["post-3186","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ciencias-sociales-y-juridicas","tag-comunicacion","tag-agencia-de-publicidad","tag-creatividad-publicitaria","tag-digital-marketing","tag-eje-de-comunicacion","tag-estrategia-creativa","tag-insights","tag-planner"],"_links":{"self":[{"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/posts\/3186","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/users\/4518"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/comments?post=3186"}],"version-history":[{"count":1,"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/posts\/3186\/revisions"}],"predecessor-version":[{"id":3187,"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/posts\/3186\/revisions\/3187"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/media\/3185"}],"wp:attachment":[{"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/media?parent=3186"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/categories?post=3186"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.ua.es\/uatv\/wp-json\/wp\/v2\/tags?post=3186"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}