“I don’t like the colors”. What you can count on at least one user saying in every usability test. Traducción: “No me gustan los colores”. Lo que puedes apostar que al menos un usuario dirá en cualquier test de usabilidad. … Continue reading →

If you can afford to hire a usability professional to do your testing for you, do it. Traducción: Si no te puedes permitir contratar a un profesional de la usabilidad para que te haga un test, hazlo tú mismo. Rocket … Continue reading →

Repeat after me: Focus groups are not usability tests. Traducción: Repite después de mí: los grupos focales no son tests de usabilidad. Don’t Make Me Think! Second edition. Steve Krug. New Riders, 2006.

“Why didn’t we do this sooner?”, what everyone says at some point during the first usability test of their web site. Traducción: “¿Por qué no hicimos esto antes?”, lo que dice todo el mundo en algún momento durante el primer … Continue reading →

The only problem is, there is no Average User. In fact, all of the time I’ve spent watching people use the Web has led me to the opposite conclusion: all web users are unique, and all Web use is basically … Continue reading →

I once saw a particularly puzzling feature on the Home page of a prominent -and otherwise sensibly designed- site. When I asked about it, I was told “Oh, that. It came to our CEO in a dream, so we had … Continue reading →

Navigation isn’t just a feature of a web site; it is the web site, in the same way that the building, the shelves, and the cash registers are Sears. Without it, there’s no there there. Traducción: La navegación no es … Continue reading →