Home » CatedraTD_UA » The digital transformation playbook

febrero 2019
M T W T F S S
 123
45678910
11121314151617
18192021222324
25262728  

The digital transformation playbook

The digital transformation playbook.
Rethink your business for the digital age

David L. Rogers
Columbia Business School Publishing
Columbia University Press (cup.columbia.edu)

https://cup.columbia.edu/book/the-digital-transformation-playbook/9780231175449

Enlaces de interés:
Página personal: www.davidrogers.biz

Frases entresacadas e ideas interesantes que puedo utilizar:

(Página 239)
“Digital transformation is fundamentally not about technology but about strategy. Although it may require upgrading your IT architecture, the more important upgrade is to your strategic thinking.
Traditionally, digital leaders, such as CIOs, were tasked with focusing on automating and improving the processes of an existing business. Today, digital leadership requires the ability to reimagine and reinvent that business itself.”


Leave a comment

Tu dirección de correo electrónico no será publicada. Los campos necesarios están marcados *